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Recent thoughts about designing software from us

Product

Strategy

Uber's single app strategy

Uber wants to keep its first-movers advantage.

Product

Email is how your users come back

Apps come and go, but email is forever.

UX

Product

Discovery

Satisfy the motivation.

Users don't care about software. They care about satisfying their motivations.

Strategy

Product

Just because you build it, doesn't mean they'll come

Why product-market is less product, more market.

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